Outline

• 00:00:00 - Introduction of Tiersa Hall

Tiersa Hall, an esteemed culture consultant and author of "Culture Impact: Strategies to Create World Changing Workplaces," takes center stage to share her extensive knowledge about work cultures.

• 00:05:00 - Importance of Company Culture

Hall stresses that attracting and retaining quality employees isn't solely about the compensation package. A wholesome company culture proves to be a key factor, with 75% of job seekers considering a company's culture before application, and 56% citing employer reputation as a decision-making element.

• 00:10:00 - Unofficial Work Cultures

Delving into unofficial work cultures, Hall discusses how principles not in sync with a company's official culture can shape positive or negative themes within an organization. These unofficial cultures can influence shared beliefs and practices, for better or for worse.

• 00:15:00 - Examples of Positive Culture Themes

Hall provides examples of positive culture themes emerging from active communication around the company's mission, vision and values, such as unity, diversity appreciation, or employee-led community initiatives. Conversely, when these are miscommunicated, negative themes could manifest, damaging the organization's rapport.

• 00:20:00 - Importance of Addressing Negative Culture Themes

Hall stresses the need to identify and neutralize negative culture themes, such as unresolved complaints, to create a thriving work environment. She lists the detrimental effects of red tape, workplace bullying, favoritism, lack of trust and more on an organization's culture.

• 00:30:00 - Solutions to Merge Unofficial and Official Cultures

Hall proposes three significant steps to merge official and unofficial cultures - reparation of broken processes, allotting channels to voice concerns, and leveraging surveys for employee engagement. Employing data storytelling can underline these issues' urgency.

• 00:40:00 - Inclusion of Employees in Solution Processes

Tiersa emphasizes involving employees in the solution process to address their concerns and reduce potential backlash, particularly on social media. Here, the re-iteration of an organization’s mission, vision, and core values is critical to adapting with changing times and employee perceptions.

• 00:45:00 - Revamping Organizational Culture for Success

In revamping an organization's culture, Hall suggests that firms can boost buy-in from team members, lend leaders clarity and motivation, and drive overall success. Ending the session, Tiersa offers a free guide on sculpting a winning work culture.