Job Description Template: Director of Public Affairs

How to Use This Template: Expertly craft a post for the open Director of Public Affairs position at your organization using this BambooHR job description template as a guide. Make sure to work with your hiring managers to customize each section to fit your company’s vision for this role.

Director of Public Affairs Job Description

Full-Time | Remote/Hybrid/Onsite | Location

$95,000–$105,000 (Suggested salary range for this role from Payscale)

Why [Company]?

Introduce your organization in 3–5 sentences. This is the perfect place to explain what you do and why your company is a great place to work! For example, here's our bio:

Our mission is simple: we want to set people free to do meaningful work. People love our software—and it turns out that people love working here, too. BambooHR has been recognized as a "Best Company to Work For," and we're proud of our team for creating software that makes an impact on the lives of HR pros and employees all over the world.

About Your Role

Give a general overview of what this person will do at your company. For example:

As our Director of Public Affairs, you will be responsible for managing and shaping the public image of our brand and reputation. In this pivotal leadership position, you will spearhead the development and execution of strategies that enhance our reputation and foster positive relationships.

These include but are not limited to, relationships with:

  • Members of the public
  • Government officials
  • Media outlets
  • Key internal stakeholders

You will lead the public affairs team while working closely with executives.

As the leader of our brand image, you'll be expected to professionally and accurately manage crises while remaining steadfast and delivering clear communication to all involved.

What You'll Do

List specific job responsibilities. For example:

  • Develop and implement holistic public affairs strategies to bolster organizational reputation and brand integrity.
  • Foster and manage relationships with vital stakeholders, including government entities, community influencers, and media representatives.
  • Monitor and assess public sentiment and legislative shifts, evaluating potential impacts on organizational operations and public perception.
  • Act as the organization's spokesperson, orchestrating media interactions, drafting press materials, and managing inquiries adeptly.
  • Direct crisis communication efforts, devising proactive strategies to mitigate adverse publicity and safeguard organizational standing.
  • Coordinate with internal departments to ensure unified messaging and congruence with organizational objectives and ethos.
  • Strategize and execute public relations initiatives, campaigns, and events aimed at advancing organizational missions and initiatives.
  • Supervise the public affairs budget, optimizing resource allocation and tracking expenditures diligently.
  • Stay abreast of evolving industry paradigms and public affairs methodologies.
  • Provide leadership and mentorship to the public affairs team, nurturing talent and fostering professional growth opportunities.

What You'll Need to Get the Job Done

List what a qualified candidate needs to do their job effectively. For example:

  • Bachelor’s degree in Communications, Public Relations, Political Science, or a related field
  • 7 years of work experience in public affairs, public relations, or related roles.
  • Proven knowledge of local, national, and international government and legislative processes
  • Ability to maintain confidentiality and the ability to handle sensitive information with discretion
  • Proficiency in media monitoring tools

What Will Make Us Really Love You

List the soft skills or "nice-to-haves" that will help your candidate be successful. For example:

  • Previous experience managing a team
  • Good written and verbal communication skills
  • The ability to articulate complex ideas clearly
  • The ability to cultivate and sustain relationships across a broad spectrum of stakeholders

What You'll Love About Us

Describe your company's benefits, culture, work environment, and anything else that makes your organization stand out. For example:

Our company's mission and values are rooted in integrity and guide every aspect of our organization, from how we serve our clients to how we interact as a team. As we've grown throughout the years, our employees remain at the heart of our success. To show our appreciation, we offer a generous compensation package that includes the following:

  • Retirement: 401(k) plan with employer matching
  • Healthcare: Medical, dental, vision, and mental wellness coverage
  • Life insurance: Group life insurance through our partner
  • Charitable giving: Donation matching to a charity of your choice
  • Time off: Flexible PTO policy with floating holidays
  • Remote program: Virtual team-building events, internet stipend, and ongoing support
  • Career development: Professional development reimbursement program
  • Family care: Parental leave for all new parents

More About Our Company

Add your equal employment opportunity (EEO) statement, a note about required background checks, and other things a candidate may want to know before applying. For example:

All team members are required to undergo a background check and drug screen prior to their hire date.

[Company] is an equal opportunity employer.

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