What makes an employer brand believable? The best employers work hard developing their mission, vision, and values and communicating them to their employees. But in spite of all these efforts, two employees from the same organization can have a different experience in how these values are put into practice. For your organization to prove to current and prospective employees that your employee experience is as advertised, your compensation and culture need to consistently align with your employer brand.
Join Jeff Adams of BambooHR and Wendy Brown of PayScale to explore how differences in compensation and culture from team to team can undermine the experience your organization promises its employees—and then discover the steps you can take to keep these unspoken promises.
Chief Revenue Officer at BambooHR
Jeff has held various sales and marketing leadership positions for the last 25 years. This includes a small start-up with a handful of employees, a Fortune 50 company with over 200 thousand, and everything in between. Jeff was previously the VP of International for Pluralsight and currently serves as the Chief Revenue Officer for BambooHR. He's obsessed with how great teams and organizations are built and is convinced that individuals, companies, and markets are moved by capturing hearts and imaginations.
Director of Content Marketing at PayScale
She has led many, high-performing marketing teams and growth initiatives throughout her career, which has spanned across large well-known brands like Microsoft and T-Mobile and several technology startups.